What prediction markets must fix to remove the “gambling” label
TechCabal | Emmanuel Nwosu - Oct 07, 2026
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  • The Iowa Electronic Markets, launched for the 1988 US elections, demonstrated that prediction markets could forecast outcomes better than traditional polling.
  • A 2008 study found that prediction markets were closer to the final election results 74% of the time compared to 964 national polls.
  • Modern platforms like Polymarket and Kalshi have seen sports contracts dominate trading volume, raising concerns about the quality of information backing trades.
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While prediction markets hold significant potential for aggregating knowledge and providing insights, their evolution towards gambling-like platforms could undermine their credibility. It is essential for operators to clarify their value proposition and focus on attracting informed participants to ensure the integrity and utility of these markets.
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