Ziidi Trader is a mobile trading platform launched by Safaricom's M-Pesa, allowing retail investors to buy and sell shares conveniently via their mobile phones.
Kenya’s teenage investors more than double as stock market recovery draws a younger generation to the NSE
The number of junior equity investors at the NSE increased to 497 in September 2026 from 236 at the end of December 2025. Junior investors' combined shareholdings were valued at approximately KSh120 million, representing 0.003% of the NSE’s KSh4 trillion equity market.
More Kenyans turn to stocks as NSE investor numbers hit 2.36 million
The NSE added 333,043 investors in the nine months to September 2026, more than three times the previous year's figure. Market capitalization reached KSh4.12 trillion at the end of September 2026, up from KSh2.94 trillion at the close of 2025.
A Banking Award for Co-op, a Fintech Prize for Ziidi Trader, and a Bigger Story Behind Both
Co-operative Bank of Kenya received the SME Bank of the Year award at the African Banker Awards. Ziidi Trader was named Fintech of the Year, showcasing the integration of mobile financial services with capital markets.
Safaricom Innovation Strategy 2026: AI, M-Pesa Expansion, and Kenya’s Startup Ecosystem Growth
Safaricom is investing $500 million in AI to enhance customer service, fraud prevention, and network optimization. M-Pesa has expanded to a full financial ecosystem with over 35 million active users and new features like Ziidi Trader for stock investments.
Nairobi Securities Exchange plans dedicated tech board to lure startups
Nairobi Securities Exchange is planning a dedicated technology board to attract VC-backed startups. NSE aims to change the perception of being a platform solely for blue-chip companies.
