You can now bank on WhatsApp with this startup
- Nigeria has 51 million active WhatsApp users, making it the 10th largest user base globally.
- Finnova allows users to access banking services directly through WhatsApp, including sending money and paying bills.
- The Finnova chatbot does not require users to have a traditional bank account, promoting financial inclusion.
Finnova's innovative approach to banking through WhatsApp addresses significant barriers to financial inclusion in Nigeria. By leveraging a platform that is already widely used, it has the potential to transform how banking services are accessed and utilized, especially for those who are traditionally underserved by conventional banks. The focus on user-friendly technology and compliance is commendable, but ongoing efforts to build trust and educate users will be crucial for sustained growth.
