How LovCash and Lisk are using blockchain to digitise in South Africa’s $10bn FMCG sector
- South Africa's FMCG market moves over $10 billion worth of products monthly.
- LovCash captures last-mile trade data from informal retail sectors.
- The platform has grown by over 275% in the past five months.
LovCash's innovative approach to digitizing informal trade in South Africa not only empowers small traders but also provides manufacturers with critical market insights. This model could serve as a blueprint for similar markets across Africa, addressing the challenges of cash-based economies while leveraging blockchain technology for real-world applications.
