Moroccan AI Startup Attracts Investment to Revolutionize Influencer Marketing Operations
Tech In Africa | Grace Ashiru - Aug 20, 2025

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- Hypeo AI secures investment from Renew Capital to enhance influencer marketing processes.
- The platform reduces campaign setup time from days or weeks to just 15 minutes.
- Hypeo AI supports both human influencers and AI-generated digital personalities.
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Hypeo AI's innovative approach to influencer marketing and its recognition of the potential of AI-generated personalities reflect a significant shift in the digital marketing landscape. The company's expansion plans indicate a forward-thinking strategy that could redefine how brands engage with creators, but it remains to be seen how effectively they can scale their operations and maintain quality.
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