Here is what Sabi is up to after pivoting to critical minerals
Bendada.com | Victory Emmanuel - Oct 24, 2025
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  • Sabi streamlined 20% of its workforce to refocus on commodity trade and traceability.
  • The B2B e-commerce landscape in Africa is evolving, with companies like Jumia and MarketForce retracting from their B2B segments.
  • Sabi's TRACE platform facilitates the export of over 20,000 metric tons of minerals each month to global buyers.
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Sabi's pivot towards critical minerals is a strategic response to market demands and regulatory changes, showcasing the potential for African startups to innovate in supply chain management. However, the challenge remains in building reliable infrastructure and trust among global buyers, which is crucial for long-term success in this sector.
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