Starlink grabs headlines, but Safaricom keeps winning broadband users
- Safaricom gained 83,107 fixed internet subscribers in Q1, raising its total to 941,501.
- Starlink's subscriber base grew by only 2,717 during the same period, totaling 24,999 customers.
- Safaricom doubled speeds on several home fibre packages without increasing prices in April.
The contrasting growth rates between Safaricom and Starlink suggest that while satellite internet is a promising technology, it may not yet be a viable competitor in markets with established fibre infrastructure. This raises questions about the long-term sustainability of smaller providers in the face of aggressive competition from larger operators.
