Lidya, Nigeria’s digital lending pioneer, shuts down
Bendada.com | Justina Salami - Oct 23, 2025
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  • Lidya was launched in 2016 by former Jumia executives Tunde Kehinde and Ercin Eksin.
  • The company raised approximately $16.45 million between 2017 and 2021, including an $8.3 million pre-Series B funding round.
  • At its peak, Lidya reviewed over $50 billion in credit applications and disbursed more than $150 million to 32,000 small businesses.
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Lidya's downfall highlights the critical need for fintech companies to balance rapid growth with robust governance and sustainable financial practices. The reliance on external funding without a solid operational foundation can lead to catastrophic failures, especially in a volatile market like Africa's fintech landscape. This case should prompt industry stakeholders to reassess their strategies and prioritize long-term viability over short-term gains.
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