What do investors mean when they say founders should build for Africa?
- Dipo Ojo, founder of Trippa, has been advised by investors to 'build for Africa' while demonstrating traction and scalability.
- Investors expect startups to prove their ability to scale globally, despite the local contexts shaping their business models.
- Uwem Uwemakpan from Launch Africa emphasizes the importance of scalable business models that can expand customer bases over time.
The current investment landscape for African startups reflects a tension between local realities and global expectations. While the push for scalability is essential, it is crucial for investors to adapt their strategies to the unique challenges faced by these startups, fostering an environment that encourages innovation and growth rather than stifling it with unrealistic benchmarks.
