“The crypto ban that made us stronger”: Day 1-1000 of Yellow Card
- Chris Maurice's journey to Nigeria began in 2018 with a $90 remittance fee that sparked his interest in creating a better financial solution.
- Yellow Card launched in Nigeria in 2019, initially intending to create a remittance app but pivoted to building infrastructure for international payments.
- The Central Bank of Nigeria issued a directive in February 2021 that prohibited banks from processing transactions from cryptocurrency companies, impacting many competitors but not Yellow Card.
The story of Yellow Card illustrates the importance of adaptability and understanding local markets in the rapidly evolving crypto landscape in Africa. As the continent continues to innovate, businesses must prioritize regulatory partnerships and cultural awareness to thrive.
