Weeks after Copia’s collapse, co-founder, top executives quietly registered new startup
- Copia Global collapsed in May 2024 under operational debt and failed to raise funding.
- Former Copia executives launched Stahili, a new e-commerce platform, in June 2024.
- Stahili offers cashback, discounts, and mobile data rewards for user engagement.
The emergence of Stahili from the ashes of Copia Global raises critical questions about the sustainability of e-commerce ventures in Kenya. While the new platform offers innovative rewards, it must navigate the same challenges that led to Copia's failure, particularly in balancing growth and profitability. Stakeholders should closely monitor Stahili's strategies and funding approaches to assess its potential for success.
